My Approach To Researching Long Tail Keywords
When I was starting out I also had a ton of questions. Using Google to get some answers was really easy but in the “make money online” world, a lot of people are just full of talk and don’t really walk the walk. It’s really easy to get suckered in and believe everything you see and hear on the Internet. There’s this saying that always comes to mind… “People will say anything to make a buck and people will believe anything to make a buck.”
In my case, I’m one of those people who actually knows how to make a full time income with affiliate marketing but I’m not telling you this to believe me. With that being said, I would strongly advice you to just don’t blindly follow everything that I say. I don’t (and never will) have all the answers and my IM knowledge is still in super beginner level. hahaha! But the reason I’m having tremendous success with this IM business is that I’m CONSISTENTLY TAKING ACTION and seeing for myself with my own experiments what works and what doesn’t.
Now before I digress more, I would like to answer a question sent in by one of my subscribers. Here’s the question:
Here’s my question:
What’s your opinion on long tail keyword with low comp and decent search vol?
How to find such keywords and your approach to successfully target them?
Hope to see your feedback soon.
When you’re looking for keywords, you need to satisfy two requirements. First, the search term needs to have a decent monthly search volume. I use the Google keyword tool and the minimum monthly that I need is 500 EXACT in global or local (U.S.) searches. I would like to remind you that no keyword tool is going to give you a 100% accurate results when it comes to search volume. I look at keyword tools as a basis and to get a feel for how popular a keyword is. I’ve learned inside Wealthy Affiliate that the most powerful keyword research tool that you can use is your BRAIN and so far I’m banking on that fact. hahaha!
Next is that you must be able to rank easily on top of search engines and this begins with gauging your competition. Now your competition is gong to be the 10 web pages on the first page of the rankings. When I started out, I determined SEO competition by putting a keyword in quotes but as I got more experience, it’s more effective and intuitive to just look at who’s ranking in the first page. Read the Keyword Research Simplified by Josh Spaulding to learn more about determining SEO competition.
Where To Find Long Tail Keywords?
My main focus right now is promoting physical products from Amazon. I believe getting keywords is so much easier when you’re targeting physical products. The marketplace for physical products is so huge that it’s really hard for a keyword to be saturated by marketers. And that’s why it’s going to be fairly easy to be ranking for keywords such as “product name”, “product name review” or “product name discount”.
Please don’t get caught up too much with labeling your keywords as long tails. Instead ask what keywords you are going to use if you’re in the shoes if your niche. This type of questioning will teach you how to tap the tremendous power of your brain and not depend on keyword tools. Look for the solutions that people are looking for in helping them with their problems because affiliate marketing is all about helping people solve their problems. The money is just the bonus for your genuine efforts in helping them out.
One example of this in my situation would be choosing products in Amazon.com. I saw a product that has a lot of consumer reviews but when I checked the keyword tool, the monthly search volume was not really encouraging. But I know that I found a good product to promote because the consumer reviews in Amazon were updated in real time and it’s going to be a while before the keyword tool picks it up. You can also look into your niche’s forum, the television, your friend’s discussion, basically anywhere when it comes to products to promote.
There are lots of people who make a lot of money in promoting info products from Clickbank but I found out that I’m much more comfortable in promoting real physical products that consumers use. And like I’ve said, there are many physical products that not many marketers are looking into and that’s where you swoop in!
Anyway I hope my answers helped you out in moving forward with your online business. There are still other questions that my readers sent me and I will answer them as soon as possible. If you have some questions, please send them over and I’ll do my best to answer them as long as they’re not related to Algebra. hahaha!